Watermark Instead of DRM

I had a thought while driving into work this morning.  I’m sure others have thought about it, but why don’t the recording and movie industries look at digitally watermarking digital download purchases.

Think about it.  Digitally encrypt either at the beginning or the end of a file a watermark that tells someone where a download was purchased from and the username of the purchaser.  This would in effect, make it a little difficult to break since the watermark would utilize digital encryption and if files showed up on P2P networks, the RIAA would be able to sue the party responsible for the uploads.

Yes, the watermark method could be hacked just as easily as the Fairplay DRM has been cracked, but really it is such a small percentage of people actually stripping the DRM from their iTunes purchases that it should not matter in long run.  Also, I think that those removing the DRM would not go out of their way to remove the watermark because they can play the file on all their computers and all their portable devices, which is really the reason people were stripping the DRM in the first place.

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Deep Linking Equals Infringement?

A couple of weeks ago, a Texas court ruled that deep linking was illegal. Deep linking is nothing more than linking to content, the very basis of the internet as we know it. The problem stems from the fact that a gentleman by the name of Robert Davis was linking from his website to content on another website owned by SFX Motorsports. SFX Motorsports argued that such links were infringement of copyright even though the content was not displayed on Mr. Davis’ site but rather linked from his site. Clicking the links took you to the content on SFX Motorsports’ own website. Other courts have ruled that such linking is not copyright infringement but the court in Dallas handling this case decided to ignore how the internet works and deem such linking illegal. So in theory, I could sue anyone who links to the content on this website. I would not do that but now the precedence has been set for me to if I wanted to.

The problem with this ruling is if it somehow manages to make it through appeals and is not overturned, then the internet is in serious trouble. Millions of websites will immediately become potential lawsuit targets. Fan sites everywhere are instantly in trouble because they usually link to copyrighted content.

What is the difference between posting copyrighted content and linking to it? To begin with, if I post a picture from someone else’s Flickr account without giving credit and the license on that photo says I can not do that, then I am in violation of copyright. However, if I in turn post only a link to the photo and not the photo itself I would be directing people to that person’s webpage bringing them traffic in hits. Posting copyrighted material is hosting the copyrighted material on your server or on another server and actually displaying that content. Linking to content does not make the content visible on your actual website but rather forces users to go to the site from where the content originated from.

Look at this another way. My Weekly Reads posts are links to other websites, blogs, and articles rather than exact word for word copies of those same articles. The first way is not only crediting the source but also driving traffic directly to their sites while the second makes it look like I wrote the articles myself.

Deep linking, or even linking in general is the very basis of the internet. More specifically it is the basis of the World Wide Web (which is what most non-geek folk consider to be the internet). If people can no longer link to content they feel is good than traffic is never directed to other websites. Think about the implications of linking being illegal from the standpoint of Google or Yahoo. Any links are now viewed as copyright infringement and thus illegal. Search engine companies are officially out of business.

While I doubt that this ruling will stand up in the appeals process, it is something to think about. The fact that a judge would make such a ruling proves that there is something seriously wrong when the people we elect into power do not understand the technology their constitutes use on a daily basis. We as a country should work to elect officials that understand the technology we are using in hopes that rulings like this can be avoided.

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links for 2007-02-11

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links for 2007-02-10

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Weekly Reads 2007-02-09

In the weekly readings for this week, Lifehacker shows you how to get good with Google Reader, Problogger wants to make your RSS feeds pop, and Steve Jobs gives his opinions on DRM and digital music downloads.

Lifehacker:

Problogger:

The Simple Dollar:

Other:

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Five Websites to Check Out

There are millions of websites out there. With so many out there, how do you know what to go and look at? For this week’s list, we will look at five websites that I have been enjoying lately.

  • The Simple Dollar – I have spent the last 2-3 months working on a plan to get my family’s finances in order. My wife and I have been married for a year now and we are no closer to ridding ourselves of debt than a year ago. The Simple Dollar is a great website with daily tips, tricks, and commentary on getting your personal finances in order. Their recent 31 article series getting your finances in order is a must read for anyone looking to give their finances a kick.
  • Daily WTF – If you are a developer or employed in an IT department and you think you have it bad, just check out Daily WTF. The stories contained within will help you to realize that you probably do not have it so bad after all. Or maybe you do and can submit a story that will make the front page.
  • Huffington Post – These days politics is not just for geeks and nerds but everyone. More and more people are interested in just exactly is going on in the White House as well as Congress. The Huffington Post is a great website for political news, while it has a slant towards the left all sides are given ground at some point. And the blog is one of the best of its kind.
  • Blogging to Fame – I found Blogging to Fame via MyBlogLog (think MySpace but for bloggers) and I have been hooked on it since. The amount of thought that Divya puts into her articles is top notch and worth the read. This is one of my newest favorites.
  • CyberNet Technology News – I do not know why I have not heard of CyberNet before just recently, but I wish I had known about it sooner. This website discusses the latest tech happenings while also give users tips and tricks for everyday technology use. Great website for tech enthusiasts.

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