Kevin Federline, you know the guy that used to be married to Britney Spears, now has his own search engine.  This is definitely a case of “how can I keep myself in the forefront of people’s mind now that I’m not attached to a major celebrity like Britney?” and reeks of shameless self promotion.

The search results even come back similar to google-ish colors and styles.  But what is the world coming to when no-name celebs, who have no business being famous, come up with stuff like this?  I really do not understand what he intends to gain from this.

Anyone else just find this totally ridiculous?